As any fashion aficionado will tell you, if there is one designer in the world that has done more to promote the modern stylish and minimalist look, it is the German designer Jil Sander. With a body of work stretching back to the late 1960s, Jil Sander has dressed some of the world’s most beautiful women in her bold, yet understated garments, and produced a wide range of luxury goods and cosmetics that complement her highly sought after ranges of fashion items.
One of the driving forces of the Jil Sander label is the absolute focus on using the highest quality products, and placing an emphasis on elegance over flashiness. In many ways, Sander has been described as a person who has carried on the line that comes from Coco Chanel in terms of the clean and timeless looks of her clothing lines.
The low point in the history of Jil Sander the fashion line came in 2000, when after being taken over by the Italian line, Prada, Sander left her own label in protest at the use of cheaper materials by the new owner, and over the refusal to continue to produce the clothing lines in Germany. Her exile lasted for just 3 years, during which time she traveled extensively, and upon her return, a new, more all encompassing and holistic global design ethic that took its inspiration from the sights she saw around the world was brought to the company, and the clothing brand has gone from strength to strength ever since.
In many ways, the Jil Sander line has come to define the modern German style. The clean lines established in her work are similar to what you would expect from the nation that was influenced by the Bauhaus style. Women from all over the world find that rather than being severe, as one might expect, the clothing produced by Jil Sander is flattering and feminine, outfits celebrate the shape of the wearer, and use their elegance in order to create a very flattering and alluring silhouette that comes as a surprise to many wearers who are unfamiliar with the contradictions of style apparent in Jil Sander clothing.
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